FRONERI “NUII CHOOSE YOU’RE NEW ADVENTURE”

We are all born curious.. let’s explore the new heights of taste together!

A product launch that sets new limits for premium adult indulgence: Nuii, Froneri’s latest ice cream.

ONE designed this special project with an exclusive tasting experience of exotic flavours, turning the indoor space in Piazza Cavour in Milan right beneath the billboard in a place where the consumer can travel to foreign lands, also in a sensorial way, thanks to the appositely chosen ingredients from all over the world and skillfully blended.