Project Description

ROMA | VIA IV NOVEMBRE – PIAZZA VENEZIA – QUIRINALE

 

The maxi billboard appears to be in front of all vehicular traffic coming from via Nazionale (also traveled by those arriving from Termini Station) and via del Quirinale. Via IV Novembre leads from via Nazionale to the renowned Piazza Venezia, via del Corso and the Altare della Patria. We are in the center of Rome in one of the busiest streets, full of shops and offices, not far from the Quirinale Palace. This prestigious facility is aimed at a heterogeneous target of tourists, residents, Roman citizens who routinely circulate in the area for shopping or to go to the downtown offices, men of government and finance.

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