Project Description

MILANO | PIAZZA DELLA SCALA – VIA S. MARGHERITA

In the heart of Milan, in Piazza Del Duomo right next to Via Dei Mercanti, the Domination wraps around the iconic Palazzo dei Giureconsulti, historically the headquarters of ‘Borsa Valori di Milano’ and of important credit insitutions, for more than a century elected as representative building of ‘Camera di Commercio di Milano’. The 840 sqm colossal billboard, 150 of which facing Piazza del Duomo, unparalled meeting point in Milan, ensures over 250.000 daily contacts and a visibility extending up until Museo del 900. Unique and irreplaceable element of the installation is the opportunity to pair the billboard with high-tier special projects and events for media reach, directly inside the stunning rooms of Palazzo dei Giureconsulti.

brochure PDF